
Field Guide chatted with Greener Pastures farmer Cameron Molberg who has been working in organic agriculture for over 15 years with a focus on regenerative organic production systems. We’re big fans of the farm’s ‘Bring a Chicken to School’ program and wanted to learn more. Check out our conversation below!
Field Guide: Can you tell us a little more about Greener Pastures’ ‘Bring a Chicken to School,’ program?
Molberg: Bring a Chicken to School is a campaign we started to educate children on the importance of where their food comes from and the difference between our regenerative organic pasture-raised system versus conventional poultry production. It’s a fun event where the kids get to interact with a real live chicken while we give a presentation about how our farm works, how we care for the chickens, and what it means to be organic and pasture-based.
Field Guide: How has this program helped break through the mystery of “Where does our food come from” for kids
Molberg: It’s had a great effect on these kids! We see the awe in their eyes as they observe and pet the chicken, and we experience their natural curiosity – they ask all sorts of questions! We hope it will spark an interest that goes beyond our program and that increases awareness around healthy food choices, environmental sustainability, animal welfare, and more.
Field Guide: For those that might not know, what does regenerative organic agriculture mean? And why is it so important to the future of food?
Molberg: Regenerative organic agriculture refers to a holistic farming approach that goes beyond simple organic practices to actively restore and enhance the ecosystem. It introduces specific practices designed to strengthen soil health, improve soil water retention, increase biodiversity, produce more nutrient-dense foods, and build resilience in agricultural systems.
Regenerative organic agriculture is vital to our food future because it restores rather than depletes the ecosystems we depend on.
Field Guide: One of the many reasons we’re excited to work with Greener Pastures is that you consider animal welfare in your farm practices. Can you share a little more on the areas you consider with each chicken like what they’re eating?
Molberg: Animal welfare is a top priority at our farm because when broilers are raised humanely, they experience countless positive impacts. Providing the right habitat leads to better air quality and thermal comfort, positive mental stimulation by way of environmental enrichments, and plenty of space for social interaction without the need to compete. Our chickens have the ability to engage in natural behaviors like perching, dust bathing, foraging, and exercising, leading to benefits like lower stress levels and natural sleep cycles.
The difference in our chickens’ daily experience compared to that of conventional chickens is substantial. The physical health of our flocks is reflected in their exceptional mobility and diminished rates of disease. We promote positive experiences, natural behaviors, and a diverse diet that contribute to the birds’ overall well-being resulting in a higher quality of life.
Field Guide: What evolution(s) in farm culture are you excited to see take shape this year or in years to come?
Molberg: I would love to see more farmers returning to practical farming methods that are organic, regenerative, and climate resilient, as well as creative and always forward-thinking. Some examples include heritage breed revival, housing innovations, responsible improvements in efficiencies, and diversified forage options. I also hope that funding opportunities are restored and increased for local food systems––both for farmers and for those in need of better access to healthy foods.
Kids and adults will get the chance to learn more about Greener Pastures when they pop up at Field Guide on April 27 with interactive educational programming! Grab tickets today and remember – kids under 12 are always FREE at Field Guide Fest.